After much crying from the community (including myself) HubSpot has brought back HubSpot Insights!

This is a feature that auto enriches company data from the domain.

Here's an overview of the fields enriched automatically...

1. Company name

The official, enriched business name pulled from third-party data sources to ensure accurate company identification across your CRM.

2. Description

A high-level summary of what the company does — often used in segmentation, lead scoring, and personalization for marketing and sales campaigns.

3. Street Address

The verified physical location of the company’s headquarters or primary office, useful for territory management and localization.

4. City

The enriched city location of the company, critical for region-based lead routing, segmentation, and geo-targeted outreach.

5. State/Region

The company’s state or region, allowing sales reps and marketers to filter, route, and score leads based on geographic territories.

6. State/Region Code

Standardized state or regional abbreviations that enhance data consistency and improve API integrations and reporting accuracy.

7. Postal Code

The company’s verified postal or ZIP code, enabling precise segmentation and location-specific marketing activities.

8. Country/Region

The enriched country where the company is headquartered — ideal for compliance, region routing, and international campaign segmentation.

9. Country/Region Code

ISO-standard country codes used to maintain clean data, power integrations, and improve multi-regional reporting.

10. Year Founded

The year the company was established — helpful for understanding company maturity, sizing ICPs, and tailoring messaging.

11. Is Public

Indicates whether the company is publicly traded, allowing you to target enterprise-level accounts or tailor B2B campaigns by financial transparency.

12. Industry group

A standardized industry classification that improves segmentation, industry-specific messaging, and ABM targeting.

13. Web Technologies

A list of the technologies detected on the company’s website — great for technographic segmentation and high-intent scoring.

14. Company Keywords

Search and industry keywords associated with the business, useful for SEO alignment, audience targeting, and content personalization.

15. Employee range

A categorized estimate of company size, ideal for routing, persona building, and segmenting leads by organizational scale.

16. Number of Employees

A more precise employee count used for revenue modeling, lead scoring, and qualification in B2B sales.

17. Revenue range

An estimated annual revenue band that helps prioritize high-value accounts and tailor enterprise-level sales approach.

18. Logo URL

A direct link to the company’s logo, enhancing CRM visuals and empowering personalized emails, dashboards, and prospecting tools.

Make sure to keep using the domain in hubspot!!